fd2s developed a program of donor recognition and exhibits for Baylor University’s Paul L. Foster Campus for Business and Innovation.
The new facility has 275,000 square feet of space on four levels, including a conference center and 350-seat auditorium. An essential component of the Overland-developed Baylor campus master plan, the building frames a pedestrian mall that links the Hankamer School of Business in the south with the Science Quad to the north.
The building features an expansive full-height atrium that fd2s used as a key focal point for the donor recognition program, taking advantage of the cantilevered team meeting spaces and study balconies that make it the activity hub of the building.
To give the program a strong sense of cohesion and meaning, fd2s organized the recognition elements around a narrative thread highlighting the school’s guiding principles of community, collaboration, and heritage.